Frankfurt Kurnit Klein & Selz

Does a word like “ultimate” used in advertising convey a message of superiority? When it came to claims made by Reckitt Benckiser for its...

As both consumers and advertising lawyers know, there are many ways that unscrupulous advertisers mislead their target audience: they...

Let’s say you’re shopping for a new credit card or perhaps a new skin care regime.  You go online and do a search like “best travel...

When I blogged about claims that denigrate competitors just last week, little did I know that another relevant decision was about to be...

Two recent cases explore trash talk, more formally known in the ad law world as “denigration.” When it’s okay and when it falsely...

NAD doesn’t often address pricing issues so when it does, I pay close attention.  A recent case is especially interesting because it’s...

A recent Decision from NAD serves as an excellent reminder that, in advertising law, it’s not just important what you say, but to whom...

2023 is here, but a few NAD cases published towards the end of 2022 are worth noting. One case of interest is one initiated by NAD itself...

Like the FTC, NAD has long been interested in the product review ecosystem and, in particular, in review sites that purport to be...

Apparently so.  In what may have been an issue of first impression in the self-regulatory forum, NAD examined the claims in a sales...

And I was right.  In my recent blog post about another NAD Decision, I noted that NAD is clearly paying attention to the debt settlement...

Those of us who read NAD Reports regularly know that each Decision includes a heading that states the underlying principle at issue in...

A couple of recent cases from NAD underscore the importance of analyzing the type of substantiation you have to determine if it really...

A recent decision from NAD got me pondering, again, about what is, I think, a deeply philosophical question – or at least a conundrum:...

I often think that figuring out the courts’ and NAD’s position on whether a particular statement is puffery or a claim is almost a...

Function and Prose, two “online purveyors of customizable hair products” (and clearly fierce competitors) have been at it for a while,...