I am the Co-Chair of FKKS's Advertising, Marketing and Public Relations Group. My practice covers all advertising and marketing issues ranging from review of advertising claims and their substantiation to the application of marketing and intellectual property laws and laws governing rights of publicity and privacy. I also advise on legal issues concerning advertisers' use of social media, sweepstakes and contests, and laws governing gift cards, reward programs, rebates, and other popular marketing devices. I represent companies in disputes and regulatory matters before the National Advertising Division (NAD), broadcast networks, and state and local enforcement agencies.
In addition, I draft and negotiate contracts for advertising and marketing arrangements, including celebrity talent deals, sponsorship and co-promotion agreements, media agreements, and licensing agreements. I counsel on digital issues and transactions, including social media, mobile marketing, strategic affiliations, privacy protection, and regulation of advertising and marketing online.
At long last, the wait is over! California has finally issued registration, reporting, and disclosure regulations for Charitable...
The maker of Craftsman vacuum cleaners, Stanley Black & Decker, got a big win from the Second Circuit recently in a putative class...
Let’s say you’re shopping for a new credit card or perhaps a new skin care regime. You go online and do a search like “best travel...
In early January, I blogged about a new law in New York that requires sellers who wish to charge consumers more for an item if they pay...
These plaintiffs say no. And, even if they are, plaintiffs say, they should be allowed to do so if they’re not violating any program...
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