Frankfurt Kurnit Klein & Selz

In May, I wrote a blog post entitled, “Lessons in Media Buying for a Post-Covid World,” which encouraged advertisers to negotiate for...

CampaignUS is reporting that brands are veering towards humor and nostalgia for their Super Bowl ads, steering clear of topics that could...

In what is being marked as a departure from previous Super Bowl advertising, this year's line-up includes several cause-based ads,...