17 Dec, 2024 What the “Sad Beige Lawsuit” Can Teach Us About IP in the Influencer Space By Hannah Taylor Molly Rothschild At its core, the case the internet is referring to as the “sad beige lawsuit” is a feud between two social media influencers, Sydney...
02 Jul, 2024 Can a Violation of State Consumer Protection Law be Based on a Failure to Comply with the FTC's Endorsement Guides? By Jeff Greenbaum As part of its marketing efforts for Blue Ice Vodka, 21st Century Spirits engages influencers to promote the product in social media. In...
29 Nov, 2023 Is #Ad Still Enough? By Hannah Taylor After the Federal Trade Commission (FTC) announced in June a finalized new version of its Endorsement Guides, brands, influencers and...
18 Nov, 2023 FTC's New Warning Letters About Influencer Disclosures Include Important Guidance for Marketers By Jeff Greenbaum Last week, the Federal Trade Commission sent warning letters to two trade associations and a dozen influencers that the trade...
22 Aug, 2023 FTC's New Endorsement Guide FAQs Provide Answers to the Questions You've Been Asking (And to Questions You Didn't Know You Had) By Jeff Greenbaum Earlier this summer, the Federal Trade Commission released its updated "Guides Concerning the Use of Endorsements and Testimonials in...
30 Jun, 2023 FTC Releases Updated Endorsement Guides and Proposes New Rule on Fake Reviews By Jeff Greenbaum Yesterday, the Federal Trade Commission released its updated Guides Concerning the Use of Endorsements and Testimonials in Advertising. ...
10 Apr, 2023 You're Invited: Upcoming Webinars, Seminars, and Conferences By Jeff Greenbaum If you're interested in hearing more about the latest developments in advertising, intellectual property, and privacy law, lawyers from...
17 Jan, 2023 What Would The FTC's Proposed Non-Compete Ban Mean For Influencer Contracts? By Terri Seligman Much has already been written about the FTC’s new proposed rule on non-competes. As reported by my own colleagues in our Employment Law...
25 Oct, 2022 Takeaways from FTC’s “Protecting Kids from Stealth Advertising in Digital Media” Event By Ariel Radow Last week, the Federal Trade Commission hosted a virtual event on “Protecting Kids from Stealth Advertising in Digital Media,” providing...
24 Aug, 2022 CARU Issues Compliance Warning Regarding Children's Advertising in the Metaverse By Jeff Greenbaum BBB National Programs' Children's Advertising Review Unit issued a Compliance Warning, advising marketers that CARU's advertising...
19 May, 2022 FTC Presents and Seeks Public Comment on Proposed Updates to Endorsement Guides By Kate Patton During a virtual open meeting, the Federal Trade Commission unanimously approved a request for public comment on proposed amendments to...
19 May, 2022 FTC to Hold Program on Protecting Kids from Stealth Advertising in Digital Media By Jeff Greenbaum The Federal Trade Commission announced that it plans to hold a virtual event to examine "how best to protect children from a growing...
12 May, 2022 FTC Says Proposed Revisions to the Endorsement Guides Will be Released Next Week By Jeff Greenbaum The Federal Trade Commission announced that, at an open meeting of the Commission next Thursday, the FTC staff will provide a...
12 Jan, 2022 Kim Kardashian and Others Sued for Crypto Promotion By Hannah Taylor Last summer, Charles Randell, the chair of the United Kingdom's Financial Conduct Authority, gave a speech at the Cambridge International...
10 Oct, 2021 Welcome to the Future: Where CGI Influencers and the Blockchain Unite By Hannah Taylor Many remember the birth of the CGI Influencer, popularized around 2018, out of which the digitally-rendered stars, Shudu, Bermuda, and...
03 Aug, 2021 What Happens When NAD Refers a Matter to the FTC? By Terri Seligman As we blogged about earlier this summer, NAD referred advertising for The Coldest Water, LLC to the FTC after the advertiser failed to...