06 Oct, 2023 Where's the Beef? By Jeff Greenbaum What are advertisers' obligations when showing pictures of their products in advertising? Are they required to depict their products...
09 Nov, 2022 Demonstrations and Humor in Comparative Advertising: NAD Weighs In By Terri Seligman A recent decision from NAD, though not breaking new ground or dealing with sexy new product categories, provides some solid guidance on...
10 Apr, 2020 Planning to Bake Some White Chocolate Chip Cookies? By Jeff Greenbaum Like many people around the world right now, I have found myself doing some baking. Here's a case about the marketing of baking chips...
24 Aug, 2019 Planning to Use Digitally Altered Photos of Your Competitor's Product in Your Advertising? By Jeff Greenbaum You want to advertise that you've got the better product. Is there a problem with taking a photo of a damaged version of a competitor's...