19 Jun, 2019 Even Yoginis Must Comply with the Endorsement Guides By Terri Seligman In a new decision about influencer advertising, the Electronic Retailing Self-Regulation Program (ERSP) has recommended that Alo Yoga...
26 Apr, 2019 ERSP Changes Course, Limiting Focus to Business and Wealth Education Advertising and Lead Generation Advertising By Jeff Greenbaum The Electronic Retailing Self-Regulation Program, which is administered by the Council of Better Business Bureaus, recently updated its...
02 Nov, 2018 ERSP: No, Not Just Something Kermit Would Say By Terri Seligman When I saw an interesting recent press release from The Electronic Retailing Self Regulatory Program ("ERSP") concerning its review of...
23 May, 2018 ERSP's Relaxium Sleep Decision Won't Put You to Sleep (Though the Product May) By Jeff Greenbaum The Electronic Retailing Self-Regulation Program's recent American Behavioral Institute decision provides great guidance to direct...
10 Feb, 2018 If You Say It's "Organic," It Has To Be All Organic By Jeff Greenbaum The Electronic Retailing Self-Regulation Program ("ERSP") recently told meal delivery service Sun Basket, Inc. that it shouldn't promote...