Here's what's happening at the intersection of sports, marketing, and entertainment law as we head into the holidays and new year - a look at: sponsorship rights for sportsbook and casino operators; a right of publicity decision regarding the use of names, images, and likenesses of college athletes in fantasy sports; recent upstart sports leagues from Paul Rabil and Kerri Walsh-Jennings; the use of current team sport athletes in Budweiser ads; breaking NBA rules due to visibility of brand logos in tattoos; and FTC actions resulting from false "Made in the USA" claims from sports product manufacturers.
| less than a minute read
Sports Industry News -- November/December

/Passle/5a0ef6743d9476135040a30c/MediaLibrary/Images/2026-08-03-16-00-18-247-6a70bb12ce3969e3a4835a9f.png)
/Passle/5a0ef6743d9476135040a30c/SearchServiceImages/2026-08-03-21-35-13-934-6a7109917e42420e84d7cc5e.jpg)
/Passle/5a0ef6743d9476135040a30c/MediaLibrary/Images/2026-08-01-15-47-23-371-6a6e150b335eed7e303226ac.jpg)
/Passle/5a0ef6743d9476135040a30c/SearchServiceImages/2026-07-29-18-26-53-338-6a6a45ed8a4ec1144aa3bd81.jpg)