This week, the National Advertising Division announced new filing fees that will take effect on January 1, 2020. The new fees to bring a challenge are:
- Under $250M - $10,000
- National Partner - $25,000
- Under $5B - $30,000
- Over $5B - $35,000
- NARB - $25,000
Notably, NAD also announced a new fee category, created to "encourage participation from small businesses." The new category will allow business with a gross annual revenue of under $250 million to initiate a challenge for only a $10,000 fee -- less than half that of the fee for a National Partner.
NAD also provided insight into what's potentially on the horizon for 2020: a new online submission process and a new challenge track for faster resolution of disputes, all intended to "increase the speed and efficiency of the process."
/Passle/5a0ef6743d9476135040a30c/SearchServiceImages/2025-12-09-20-56-11-341-69388ceb1b6076d9d89b0f4e.jpg)
/Passle/5a0ef6743d9476135040a30c/MediaLibrary/Images/2025-12-07-22-20-16-555-6935fda01c5e4bd97b24019a.png)
/Passle/5a0ef6743d9476135040a30c/SearchServiceImages/2025-12-02-20-14-52-724-692f48bcaf6a1ce029cf4859.jpg)
/Passle/5a0ef6743d9476135040a30c/SearchServiceImages/2025-12-02-15-18-35-959-692f034bcb7c9dfade9390ac.jpg)