Real estate website Zoopla issued an apology for advertising that featured the phrase "me too" after setting off a social media storm and receiving a complaint at the UK's Advertising Standards Authority.
In the ad, which appeared in London's subways, features a picture of a crab explaining that the crab is selling its house on Zoopla. Other crabs then weigh in with "Me too," "Me too," and "Me too," with the final crab saying, "Copy crabs."